Check out our first 5 new small, women-led stores that you’ll be able to connect with + shop as we get ready to launch NEW features for YOU! Plus, find more info so you don't miss our upcoming launch.
1 - EXPLORE NEW OPTIONS
It’s fun & exciting try new things & mix it up. Most of us want new options but end up shopping the same stores over and over again because it feels easier than searching, researching, and finding other stores we enjoy and trust.
Our platform help you discover amazing, smaller stores more easily!
2 - SHOP FRESH FINDS
Small shops are champions of the cool, unique, curated pieces. They often they incorporate local brands, different brands you might have not heard of, and smaller labels. With frequent curated collections, edits, and drops you’ll be able to find new pieces to incorporate into your wardrobe.
3- ENJOY A MORE PERSONAL SHOPPING EXPERIENCE
Smaller stores owners/teams are passionate about their products and eager to share their expertise. They’ve handpicked their selection, seen countless women try on, and tried out themselves! On our platform you can connect with stores via chat and expect genuine connection, helpful advice, curated looks, and recommendations just for you. Plus, who knows more about women’s style needs than women-led stores!
4 - FIND WHAT WORKS FOR YOU
Smaller stores have different focuses and niches. For example a focus on on-trend, moms, maternity, casual attire, etc. This is ideal as you can find what works for you and expect curated, vetted products aligned to this focus unlike stores that try to carry something for everyone.
5 - MAKE AN IMPACT
When you shop small, women-led businesses, you’re supporting local businesses, the amazing entrepreneurs and teams behind them, and communities. You're making an impact that you just won't make shopping big box / fast fashion brands. You’re keeping these business...in business! Because without them we’d only have the same old options.
Myra Ave
Myra Ave offers a beautiful collection of fashion jewelry designed with one key thing in mind: you! Brittany, the founder, struggled to find affordable jewelry that wouldn't irritate her sensitive skin, a problem she realized many women shared. Myra Ave was born from this experience, with a mission to provide gorgeous, high-quality pieces that everyone can wear with confidence.
📍Based in: Los Angeles, CA
Maren Mays
Whether you're a busy mom, a career woman, or someone who enjoys dressing up for weekend outings, Maren May's Boutique has something for you. They offer stylish and sophisticated pieces that are both functional and accessible, making it easy to feel put-together throughout your day. The female founder, Amber, is a wife, mom of two, prior personal stylist, and entrepreneur on a mission to empower women to look and feel their best, no matter what life throws their way.
📍Based in: Fuquay-Varina, NC
Bofemme
Bofémme began its journey in 2017 as a celebration of high-quality, distinctive jewelry. The brand evolved to be a brand focused on quality and uniqueness, using materials locally and ethically sourced. Carolyn is the NC-based creative mind and designer behind Bofémme Jewelry. She would describe her style as boheme + feminine which is where the name Bofémme originates from. Each piece is a true refection of herself and truly one of a kind.
📍Based in: Raleigh, NC
Valerosa
Valerosa understands the modern woman's need for bags that are both stylish and practical. Their designs are durable, washable, and reusable, making them perfect for any adventure, from a day at the beach to a busy workday. Each bag is crafted with love by skilled artisans, supporting these communities and preserving traditional techniques. Valerosa's bags are a vibrant reflection of your unique personality with a range of eye-catching colors and patterns, encouraging you to embrace bold choices and express your confidence.
📍Based in: NC
Rose and Lee
Founded by two passionate women with diverse backgrounds, Rose & Lee Co. goes beyond shopping. They're on a mission to empower women and create positive change, both locally and globally. Their journey began with a shared desire to uplift at-risk girls in their North Carolina community. This powerful purpose continues to fuel their work today. Rose & Lee Co. isn't just a store; it's a platform for ethical and sustainable brands. They meticulously curate collections that tell unique stories and champion human rights and environmental responsibility. Each piece you purchase embodies the power to make a difference.
📍Based in: Apex, NC
Don't Miss Our Upcoming Launch!
Set a reminder on IG and be sure to turn on notifications for our app so you don't miss it. As we approach and in our first month of this launch we'll be sure to share all about the new features that you can expect.
Note that if you have our app already, to access new features you'll need to head to the App Store to upgrade the app to the latest version so you can access. It is a new phone based more seamless, secure login for you - no more having to remember that password :).
Email us if you need any assistance, have any questions, or want to share feedback!
Get ready for a personalized style experience, effortless shopping, and the chance to support amazing women-owned businesses!